Sunday, 17 March 2013

Alienware Arena: The Role of FPS Box Art

The following is an excerpt of an article of mine titled 'The Role of FPS Box Art' that has recently appeared on Alienware Arena. The article looks at the importance the humble box art plays in gaming customers' initial perception of an first person shooter (FPS), and how different publishes approach the idea of FPS box art. You can read the article in full through this link.

Amongst the jokes and the negative comments, there is a discussion to be had about the role of box art and main characters in the first-person shooter (FPS) genre. The playable character of a FPS usually remains an anonymous, faceless, voiceless entity throughout the entirety of a game. Even so, many publishers make an effort to feature these characters on a game's box art instead of the environment, supporting characters or enemies, which will undoubtedly comprise the vast majority of the game's 'seen' content.

One example of this is Half-Life 2, a game with no cut scenes in which the player assumes the role of speechless physicist, Gordon Freeman, who wears a protective orange HEV suit. In game, the HEV suit itself is seen once, and Gordon's face is never seen at all yet. Valve chose to place Gordon Freeman's face on the front of the box over other elements would hint at the game's content to buyers.

Read the entirety of 'The Role of FPS Box Art' through this link.


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